MKT 438
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MKT 438 WEEK 1 The Role of Public Relations
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MKT 438 WEEK 2 Internal Public Relations
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MKT 438 WEEK 3 Phase 1 Public Relations Campaign for a New Product or Service
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MKT 438 WEEK 4 Approach to Crisis Management Defending an Organization’s Reputation
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MKT 438 WEEK 4 The Tactical Plan for the Public Relations Campaign Paper
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